The Printers' Profit Zone at North Print and Pack will be hosted by The Print Coach Nick Devine
A broad, free programme of educational content will be available to visitors at North Print and Pack in May, featuring talks, panel discussions, case studies and networking events designed to help PSPs 'embrace changes and opportunities'. Brand representatives from Tesco and Twinings are among the confirmed panellists.
The Knowledge Centre will be comprised of three theatres on the show floor, covering commercial print in 'The New Printing Landscape' theatre, packaging-focused 'Thinking Outside the Box' and the Printers' Profit Zone. Full details of all the available sessions are available here.
"Rapid changes in technology set against a difficult economic backdrop mean that UK printers need to be ahead of the game more than ever," notes North Print and Pack sales manager Mary Buck.
"It's a difficult juggling act, for SME printers in particular, trying to manage all the day-to-day concerns of the business, satisfy customers and plan financially for major investments, all while keeping pace with new print technologies and understanding what customers expect from print in today's multi-channel world.
"A few hours spent in The Knowledge Centre should boost printers' confidence, and help them devise practical plans for their individual success," she adds.