With the development of science and technology, Internet become part of people's life, variable data printing has become the demand of the market. Digital printing arises at the historic moment, become the focus of printing industry to talk about. Insiders expect over the next four years the Chinese packaging market for digital printing will be increased by 3 times so far, after that the growth rate of or will be faster.
Although under the control of the cost advantage of offset printing, printing good external economic environment in China and food overall upward industry environment, the digital printing to closer and convenient people's life has received the widespread attention according to the survey, the development of China's digital printing first start from Beijing, Shanghai and other big cities, and made a rapid development in a short period of time. Big-city demonstration effect, and so did the other parts of its domestic investor enthusiasm for digital printing, at present, the digital printing equipment sales is being carried out throughout China, most of China's large and medium-sized cities have a digital printing machine.
As the financial crisis to various industries, the traditional printing industry also received great impact, caused the traditional printing enterprise business serious decline. At the same time, digital printing has also been a certain impact, but less affected. Digital printing technology, therefore, the market share gradually increase, lead to digital printing as printing industry is a trend in the future.
As beverage, home decorative products and similar products to the rising number of small, regional processing part of the new company from multinational companies purchase packaging products, this is for the Chinese domestic packaging digital printing brought new market opportunities. Over the next four years packaging market for digital printing will be increased by 3 times so far, after that or growth rate will be faster.
As digital printing equipment and digital printing technology constantly improve and improve, the market for digital printing process accelerating, the market for digital printing in China constantly improve. The trend of the development of digital printing, digital printing quality and speed continuously improve; Postpress intelligence, automation, can online binding; Digital printing sheet-fed printing cost will reduce, digital printing office market share will be growing, and with the constant improvement of the market for digital printing, digital printing market will be further subdivided; The network printing; Inkjet printing technology rapid development, and at lower costs at the same time, will continue to improve quality and speed.