Taking the fight to LCD: SIliconCore expects to challenge large-format display vendors with Lavender

InfoComm MEA 2014 has been announced as the venue for the launch of SiliconCore's latest common-cathode LED display, named Lavender.

The 279cm 1080p display boasts the company's smallest-ever pixel pitch at 1.2mm, in line with the launch of its 1.9mm Orchid screen – and subsequently its 1.5mm Magnolia product – in the last few years. Lavender is designed to have a proximity viewing distance of less than a metre, putting it in competition with large-format LCD displays.

"The display comes with the benefit of being scalable for any size or shape application and, due to the nature of LED, is truly seamless," opines Eric Li, president and chief executive of SiliconCore. "The clarity, uniformity and viewing angle are other market leading benefits that now new markets can utilise for comfortable large screen viewing."