Toronto-based digital signage network company Cineplex Digital Mediaannounces that it has been chosen to install, maintain and operate a digital signage network at Canadian shopping centers managed by real estate company Morguard Investments Ltd.

Cineplex Digital Media will be installing a network of nearly 175 digital displays 21 retail properties managed by Morguard in British Columbia, Alberta, Saskatchewan, Manitoba, Ontario and Quebec.

Each property will receive a customized display solution consisting of large double-sided portrait screens.

“The highly visible digital displays will deliver impactful interactive experiences for shoppers,” says Ed Lincz, vice president of retail operations at Morguard. “They will be situated in concourses and high-traffic areas of our managed shopping centers providing digital wayfinding and advertising media networks that will support new store openings, retail promotions and upcoming events.”

The network is expected to be fully deployed in all 21 shopping centers by this fall.

It was just a few months ago when Cineplex Digital Media announced that it had won the contract to install a digital display network at another 21 shopping centers in Canada, these owned by Ivanhoé Cambridge.